Monday, September 30, 2019

Glass Menagerie Essay Essay

Have you ever read the book The Glass Menagerie and seen the movie? There are more similarities between the book and the movie version than there are differences. The movie does have some small differences but the movie script is almost identical to the script of the play. They both have the same setting and all the scenes take place in the apartment of the Wingfields. All the characters also remain the same consisting of only Amanda Wingfield, her children Tom and Laura, and Jim O’Connor (the gentleman caller). There were many technological aspects of the play and the movie that were different. Some things that were done in the movie could not be done in the play. For example, in the movie, you can see the scene from different views and different frames. Also, in the movie, the actor’s backs could be towards the audience, but actors can’t do that on stage in a play. Lastly, in the movie, music was played in the background during the scenes, which is something that wasn’t done in the play. Some of Laura’s features that are in the play are also different in the movie. Laura had a brace on her leg during high school because of a disability but the brace was no longer on during the movie. In the movie, Laura seemed like a normal person and you would probably not even be able to tell there was anything wrong with her if her family didn’t show such and exaggeration of her being a cripple. Amanda also acts like she was still young expecting gentleman callers at any moment and in the movie the actress that plays Amanda seems way to old, I would have used someone a bit younger. When Jim comes over, Amanda flirts with him like she is the one trying to marry him instead of Laura. Tom also seems different in the movie. In the movie he is kind of creepy and it seems like he does not care much for his family and is just waiting for the chance to leave. In the play he seems like a good person who wants to do the best for his family but wants to get out. Similarities are more common between the play and movie. As I mentioned before, the scripts are almost identical to one another and there are only a few sections in which the movie strays from what is written in the book. Most of the characters, with the exception of Amanda, follow the personalities that are described in the play. The apartment is also set up  the same way as it was in the play. Even outside the apartment was the same with the dance hall in the alley and the fire escape. The story lines of both the play and movie were also the same. The movie differs little from the book with the exception of the differences above. In comparing the play, The Glass Menagerie, to the movie, they are very similar in most ways. The differences lie in the personalities of the characters themselves and how they are portrayed. It seems like when creating the movie they chose to stick as close to the play as possible.

Sunday, September 29, 2019

Nirvana Art Gallery Essay

Nirvana Art Gallery Nirvana Art Gallery Case study analysis Case study analysis 1. Executive summary- This case study is all about the different situations Mr rod faces at his work place. The urge to take experience he went for part time job along with his ongoing PhD work. The work area of his interest was being a curator while because of less work he was made to work in another department which was not of his interest and he faces lot many problems over there. He even used to stay late to complete the assigned work and the colleagues were also not supportive. The main problem was the lack of interest of Mr. Rod for working in researchs department which was further boosted up by Miss Nelly’s interference who was the research manager. The only solution for his problem is to talk with Miss Nelly and request her to undo the changes made in his work schedule or else he should try to create interest in research department as well as it is the only option he is left with. . Situation Analysis- Introduction- this case emphasises on the disinterest of Mr. Rod to work in research department. But in spite of showing it he decided to work with full efforts. One of the problem was the unfriendly behaviour of the members of this department. The over sympathy of Miss Nelly was also creating discomfort for Mr. Rod accompanied by mocking expressions of his colleagues. The rearrangement of working schedule further enhanced the problems of Mr. Rod which resulted from the refusal of Nelly’s proposal to help her in her work. But still he manages his work and become successful in creating balance between both the works. Objectives- the main objective of Mr. Rod behind working in Nirvana Art Gallery was to take experience of being a curator which will help him in future and also adds to his work experience. But unwillingly he was made to work in research department because of less work in his area of interest. Decision Making- Miss Nelly’s extra concern and sympathy for Mr. Rod became a problem for him. And the rearrangement of his work schedule was also its consequence which enhanced the problems further. Implementation- Mr. Rod has shown a great interest in working with NAG. In both the departments he tried to give his best. But further troubled by rescheduling of his week’s work arrangement. He can overcome this problem by completely engaging himself in the work assigned to him so that he will not feel boredom in working for research department. Or if he feels this new schedule totally inconvenient then he can make Nelly aware of his situation and probably she will help him in the matter concerned and finally he would be able to work more in curatorial. Conclusion- the main problem in the case arise because of the extra concern and sympathy of Miss Nelly towards Mr. Rod. The one thing which he could do was going to Nelly and politely telling her about the situation and the surreptitious looks and frowns of other members of research team which was quite embarrassing.

Saturday, September 28, 2019

A 5 page critical review on the article Why is Quebec Separatism off

A 5 page critical review on the Why is Quebec Separatism off the Agenda Reducing National Unity Crisis in the Neoliberal Era - Article Example Their article looks at the reasons why the Quebec separatist agenda has quelled down over the recent years in the context of the neo-liberal era in Canadian federalism. The authors provide renewed intergovernmental agreements and neo-liberalism reasons for the eroding of Quebec’s separatism agenda over the recent years. The changing landscape of cooperation between the federal and provincial governments shaped by neo-liberal forces has assisted in dampening Quebec’s separatist agenda. This is a true assessment by the authors on the changing dynamics of Quebec’s separatism agenda (Changfoot & Cullen 772). The acknowledgment of fiscal imbalance between federal and provincial governments has led to specific initiatives targeting the province of Quebec. These initiatives have focused on creating a balance between the province and the federal government and thus changing the view on separatism by Quebecers. Neo-liberal forces have led to increased intergovernmental relations between Quebec and the federation and this has helped the province in mending its political culture of withdrawal. The neo-liberal direction taken by the federal government has necessitated a room for cooperation between Quebec and the federal states. Through this cooperation, a number of Quebec’s demands have b een satisfied and in the process ascertaining that federalism still works for the province of Quebec. The authors are right in assessing that placing more focus on Quebec’s economic development, prosperity and culture has ensured that the federal government has achieved to sell national unity to the province of Quebec. The author’s also contend that neo-liberalism in the federal government has allowed for keeping separatism off the agenda of Quebec. This is a correct assessment by the author’s. Historically, Quebec has always called for autonomy and independence off the federal government. The author’s provide a historical perspective from the 1940s and 1950s

Friday, September 27, 2019

Case Analysis Study Example | Topics and Well Written Essays - 1000 words - 7

Analysis - Case Study Example The section discusses how the unrelated strategy of the UTC adds value to the company. Unrelated diversification is important in enabling companies reap benefits from a central management. UTC ensures that its business gain value by auditing their strengths and weaknesses through its elaborate Total Quality Management strategy. The parent corporation ensures that its businesses are operating optimally. For example, the case of elevator failures in Japan was effectively solved through TQM. A parent corporation is objective in identifying failures in its businesses and thus is efficient in finding solutions. Unrelated diversification also offers UTC strategic advantage of identifying the best practices for its companies to mitigate business risks. The situation implies that the corporation can use strategies that have succeeded in one of its business to run another business. Also, the corporation learns for the strategies that have failed in several businesses to avoid them in the future. The result is a more successful and valuable business. For example, UTC uses TQM as its main approach to avoid product failures. The strategy worked well or elevator problems in Japan; hence, the corporation documented it as one of its best practices. As noted above, UTCs best practices are transferred to all its companies. UTC has employed several process disciplines and an elaborate research and development. Also, the corporation benefits from diverse skills and competencies across different industries. These competencies enable UTC to internally manage the human resources, across all its companies. Top performers can be sent to failing companies to improve their prospects. According to Duhaime, Stimpert & Chesley (2012), unrelated diversification allows corporations to invest in business that have little or no process technologies that can result in synergies. The reason or this is that businesses operate in different industries, and hence there are not similarities

Thursday, September 26, 2019

The Marketing Strategies and Competitive Advantage Assignment

The Marketing Strategies and Competitive Advantage - Assignment Example The inter-brand differentials while volume-based sales (10 pounds of Product each week) are given 10% of retail price while below it have 7% share making the intra brand competitions more acute.   The marketing strategies are formulated by a business to achieve its business objectives in a specific market. Thackeray et al. (2008) suggest that the marketing strategies are designed to increase sales, and achieve a sustainable competitive advantage for itself. The marketing strategies of Candy Flake and its extension of Chocofill are existent in the north east markets of US with a growing potential in southern Canadian markets. Therefore the marketing strategies for the business are developed in accordance with these markets where the business also keeps the scope of e-commerce sales in the international market open. Talke & Hultink (2010) suggests that the tasks and achievements of a strategy are based out of measured outcomes over a multiyear period with specific actions and tactical plans. The brands mission and vision statements are kept in mind while designing the plan. The objective of the business is to operate and fulfil the visions that have been set forth for itself. Further, Hallback & Gabrielsson (2013) argues that the marketing strategies are based on market dominance plans of the brand, where each phase of business includes different elements in its strategy formulation. The product of Candy Flake is been launched in the market and is in a primary phase of its business life cycle. Therefore the launching strategies would include the branding, pricing and distribution plans. The brand is the name of a product offered which implies a certain values and offerings to the market (Mishra, 2012). The mission of Candy Flake suggests the business wants to project as the major stakeholder in the US and Canada market and reap the benefits from the candy industry for next 5 years. The launching of the product have the objectives of creating an identity for itself.

Wednesday, September 25, 2019

Managing Research and Information Essay Example | Topics and Well Written Essays - 2000 words

Managing Research and Information - Essay Example In order to improve the return of investment of the business and become more competitive the company should be shifted from the technology to managing information. At present the company's database has 100 treatments and 10,000 customers. It is also the objective of this project to triple the numbers of customers by adding or improving the services and products. Is the service of the company thru its customer good enough What other additional services will the manager add in order to attract customer Who and how many staff will be involve How the improvement will generate profit to the company What will be the equipments and other apparatus needed Is it cost effective or practical to add How long the project will last Who will conduct the research These are some of questions that can be considered during the research. The increase in revenue as well as an increase in number of the customers is the main objective of the research. How to make this possible will depend on the proper adaptation of the research and methodology. Proper methodology is important in making the research and planning a success. Since the customer is the main concern of the organization, the change or improvement will be base on the research that will be carrying out by the staff with the help of the customers. The best way to know the sentiments of the customer of the spa over the company is by conducting research and surveys with questionnaire to be able to assess the improvement needed. Since the company are not quite sure as to what will be improve, the best research approach would be a combination of Quantitative and Qualitative approach. Qualitative studies are generally exploring the companies' weaknesses and it involves small sample size. This approach is recommended for our study since we want to help our clients understand the reasoning behind why they should patronize the spa. The study will explore the new ideas for our products and services. By using the qualitative study the company will be able to probe questions t o both distinguish the driving purchase behaviour and to understand why the factors are important. Quantitative will be use to interpret the numeric result of the survey done by the company to a group of customer. The statistical result will show the needed improvement to be carried out by the company. The advantages of using the quantitative approach is that the data we obtain from quantitative research has the advantage of being amenable to highly sophisticated statistical analyses and modelling procedures that can uncover interesting and important relationships that are not visible to the naked eye.However quantitative approach maybe more prone to biases and limitations in the knowledge base of the researchers. By restricting not only the questions we ask but also the alternative responses (such as using numbers in responses) we are less likely to gain new insights from the research participants that we work with. The sample to be used in the study would be relatively small to represent a large population. The method of research can be conducted using the telephone, internet or in one on one interview. The most reliable method would be the one on one interv

Tuesday, September 24, 2019

Brazil Essay Example | Topics and Well Written Essays - 2500 words

Brazil - Essay Example (CIA, 2007) Brazil has a multiethnic social structure with Roman Catholicism as the dominant religion and Portuguese as the main language. It is characterized by natural surroundings, wildlife diversity, protected habitats. It terms of demography, it is fifth most populous nation in the world and in terms of geographical area it is the fifth largest. Brazil is officially known as the Federative Republic of Brazil. (CIA, 2008) The natives of Brazil are perceived to have descended from the North Asian migrants of around 9000BC. In the beginning due to the already generated high profits from trade with India, Japan and China, Brazil did not evoke much interest in the Portugal colonists. The country was economically exploited mostly for its Brazilwood which provided the red dye. Previously they had established temporary trading establishments which ensured the trade of brazilwood but later permanent settlement ensured the setting up of sugarcane industry. The nation turned out to be agri culture based economy from where the Portuguese exported the agricultural commodities to European nations. With time the most crucial colonial product of Brazil was sugar and this remained equally important till the eighteenth century when there was a crisis as they faced competition from both Dutch and French sugar producers located close to Europe. This led to a fall in the price of sugar. Even gold production declined towards the close of the eighteenth century. The Portuguese administration still kept its integrity by sending bullions to the nation. The nation however has undergone wide scale changes overtime and currently are known as an emerging economy of the world. The changes have occurred in all dimensions including the social, economic and political scenario. Emerging Markets is a term which is used to refer to the social and economic operations of a nation which is in its way towards fast growth process and industrialization. China is currently considered to be the

Monday, September 23, 2019

Justice within Business Essay Example | Topics and Well Written Essays - 3000 words

Justice within Business - Essay Example This allusion to the new Testament teaching to do unto others as one would have done unto oneself places a moral context to the description. Mandeville will describe a group of people who are basically dishonest They are full of those who have "conceal'd" defects within the products they are selling, or who sell their "Ware beyond their Worth:. Here is the basic principle that a businessman seems to adhere to according to Mandeville: making a profit at any cost, whether the means are honest or otherwise. In the story of Decio and Alcander, Mandeville showswhat complications may occur when two equally dishonest businessmen attempt to take advantage of the other. In many ways there is no "right" or "wrong" within this story but rather kind of Machiavellian story of the manipulation of one person by another (Machiavelli, 1982). The story of the buyer and the seller of sugar both attempting to manipulate the other in order to get eh best price possible for what they consider to be the situation is both funny and revealing. The fact they both will use "inside information" to attempt to deceive the other is a common practice today as much as it was in the Renaissance period. The irony that "both understood the market very well" and yet also seem to have been self-deceived as to the surety of what they are hearing is wonderful. Alcander hears that a large shipment of sugar is about to come from the Indies and so realizes that the price is about to fall and thus seeks to remove Decio from knowledge of it. Decio of course hears that the fleet has in fact sunk, and so the prices are expected to increase 25%. Both men attempt to manipulate the other, and are essentially portrayed as rather skilled actors. So "how desirous soever he was to sell, the other was yet more eager to buy; yet both of them afraid of one another, for a considerable time, counterfeited all the Indifference imaginable". There is an element of gamesmanship present within the businessmen as Mandeville describes them. They appear to enjoy the cheating and manipulation that is part and parcel of the business world that they inhabit. Neither is influenced by conscience in any way. 2) Discuss how persons with such a character has reason to act fairly (appendix b) With characteristic irony and pragmatism, Hume tackles the question of how the "knave" should act in particular situations and also as a general rule. Hume states that the idea "that honesty is the best policy, may be a good general rule, but is liable to exceptions". The knave has a reason to act fairly when his specific circumstances mean that he will gain the most through doing so. Thus the knave will observe the "general rule" whenever possible, as this is the safest course within life and people will think well of him. But when the "exceptions" arise, as they often seem to do within Hume's observations, he should take advantage of them. To be simple, a knave will only act fairly when it is in his best interests to do so. A Kantian prism may help in understanding how fairness can possible occur among such apparently selfish and purely individualistic people. Kant's idea of the categorical

Sunday, September 22, 2019

Public health Essay Example | Topics and Well Written Essays - 500 words - 4

Public health - Essay Example It also aims at providing outstanding programs to its clients (Phi, 2012). The organization identifies chronic diseases as a major factor to mortality rate and major cause of disability. â€Å"Cancer, diabetes, and asthma† are its major identified chronic diseases that are also associated with ethnicity and people’s level of income. This identifies consideration social elements such as â€Å"poverty, education, access to care and local community environment† as initial measures to controlling the chronic diseases. In its role in the public health sector, the organization has initiated social interventions such as â€Å"disease surveillance, capacity building, research, evaluation, policy advocacy, and leadership development† for controlling the diseases (Phi, 2012, p. 1). One of the organization’s blogs is the call for support following the experienced hurricane sandy. The blog effectively communicates its appeal for donation of material commodities such as food, as well as social support. It also calls for blood donation towards managing the victims’ conditions (Phi, 2012). Mortality defines the rate of deaths in a subject area and is measured in units per 100000 people in a population. In a considered set of data between the year 2006 and 2008, San Francisco registered a mortality rate of about 601 deaths per 100000 people. A review of the city’s mortality rate also indicates variability by ethnicity. Death rates among African Americans were for example the highest at a value of 1302 per 100000 people. Whites, Latinos, and the other races with rates of 724, 535 and 446 deaths per 100000 populations respectively followed this (Health, 2012). The city’s trend in mortality rate by ethnic groups corresponds to the Public Institute’s report that chronic diseases prevalence is dependent on social factors. It can

Saturday, September 21, 2019

Nursing Scholarship Essay Essay Example for Free

Nursing Scholarship Essay Essay â€Å"The pursuit of happiness† isn’t that what we all strive for? Some find it in family and friendship; some find it in love and others in money and work. I find happiness in knowing that with much determination and will power I have been able to pursue my lifelong dream of being a nurse. The medical field is an area of constant change and evolution in society on a daily basis thus producing great challenges to those who take healthcare seriously. My goals for pursuing my educational advancement are first and foremost to continue to grow; stay equipped and continue to care for my patients with the utmost quality and knowledge. Being a nurse has been such a privilege to me and an opportunity to share the gift of love through compassionate care to people who are hurting. See more: how to write a scholarship essay for study abroad I originally â€Å"fell in love† with the ministry of nursing as a young girl during my studies about Florence Nightingale and her service to our military men. Not only did she administer first aide to the soldiers on the battlefield she also tended to their souls. I knew that nursing was my calling and that Florence Nightingale would be my mentor. As I grew older and life circumstances led me to being a single mother raising two children, I decided to add another level of fulfillment in my life and pursue a career in nursing. This decision was not easy but motherhood not only gave me a fresh sense of purpose and passion for life it was also the motivating factor to choose nursing as a reliable career. Happiness is not something you postpone for the future; it is something you design for the present. Therefore; pursuing my educational advancement in nursing is my design for today.

Friday, September 20, 2019

Causes and Effects of Job Stress

Causes and Effects of Job Stress Chapter no. 2 2) A review of literature Job stress has been recognized as a serious and chronic cause of individual suffering, irritation, strain and discomforts. As a matter of fact little research work has so far been carried out on the topic of job stress in Pakistan. On the other hand plenty of work has been done on the topic across the world particularly in the U.S.A and Europe. For the purpose of conducting review of relevant literature on the topic, the researcher was obliged to browse through Internet and to find relevant materials. The magnitude of research work done on job stress across the world and the quantum of data available on the topic on the Internet is phenomenal and is outside the scope of this chapter to incorporate it all. However an effort has been made to select a few closely related dissertations, reports and articles on the topic for review purpose. This review examines published evidences on the causes and effects of job stress, and the implications for nurses/employees in organisations. It is worth mentioning here that in todays dynamic world the nursing profession is considered to be full of stress. British Psychological Society, 1988 stated job stress as one of the top ten industrial diseases in the US†. Willcox (1994), reported that atleast 25% of the employees are psychlogically stressed at any one time. It has serious implications for the health of the workers in the society as a whole. The Health of The Nation (HMSO, 1992) describes that this area needs to be addressed to promote the health of the workers (government documents 1992). ‘Stress is â€Å"one of the most inaccurate words in the scientific literature† reported by williams (1994). The term sometimes indicates stressfull events and sometime indicate the effect of these events on work performance and sometime dis ordered health remarked by Maclean (1985). Marmot Et. Al 1987 reports that job stress is â€Å"lack of understanding how work enviroment make a person ill. Job stress refer to broad class of problems indicated by Lazarus (1971) â€Å"Any demand which atax the system, whatever it is, a physiological system, a social system or a psychological system, and the response of that system.† There is greater consensus about the meaning and effect of job stress. WHO (1986) stated that stress â€Å"is a dynamic state of mind characterized by reasonable harmony between a persons abilities, needs and expectations, and environmental demands and opportunities.† Prof. Cox (1993) concentrates on the importance for general health of a st ate of balance between needs and demands, citing the World Health Organisations definition of well-being: Research study on job stress concludes; Hans Selye (1956) is considered as the father of stress research. The Stress of Life (1956), a book by Hans Seyle introduced the concept of stress in the public domain and his General Adaptation Syndrome [GAS] is a popular one amongst the research scholor of psychology and management. Stress â€Å"a state, manifested by a specific syndrome of biological events† Selye (1974). He argued that stress is not entirely a bad event. According to him stress is the reaction of the physical body toward a situation or event, which is demanding. â€Å"Any kind of normal activity can produce considerable stress without causing any harmful effects† (Selye, 1974), Selye 1982 clearly state that the non specific implication of any demand put on the body be its effect mental or somatic. â€Å"The uncertainty that occurs at the organizational, unit, group, and individual levels. Uncertainty exists to the extent that knowledge about an event or condition requiring action or resolution is experienced as inadequate† reported by Schuler and Jackson (1986). Edwards (1988) view about the stress is that â€Å"A negative discrepancy between an individuals perceived state and desired state, provided that the presence of this discrepancy is considered important by the individual.† Taylor (1992) reported about stress in the following words â€Å"Demands made upon us [internally or externally] which we perceive as exceeding our adaptive resources. If we try to cope and that is ineffective this gives rise to stress. If this stress is prolonged then lasting psychological and physical damage may occur.† Hereby demands we do mean that arise from the workload or work burden. Cox (1993) perception of stress is from te assumption that stressor are discreat, time limited and various events of the life requiring adjustments or adaptaion are utterly associated with stress. Holmes and Rahe (1967) ranked the potential stressfull events which may be work or non work related such as death of spouse, divorce, marriage (not all negative), fired from work marital reconciliation, retirement, bussiness readjustment, change in work responsibilities trouble with boss change in work condition. (Holmes and Rahe, 1967). â€Å"Job stress is the sum total of factors experienced in relation to work which affects the psychosocial and physiological homeostasis of the worker. The individual factor is termed a stressor and stress is the individual workers reaction to stressors.† Suggested by Weiman (1977). Beehr and OHara (1987) used ‘stressor rather than ‘stress to refer to causal factors becauseâ€Å"few people misinterpret stressor to mean the persons reaction.† And uses ‘strain to mean â€Å"the state ofbeing stressed as evidenced by physiological, psychological or medical indices,† Hans Selye (1951) report about The General Adaptation Syndrome [GAS] states that, in response to a stressor, an initial ‘alarm reaction is followed by a ‘stage of resistance in which resistance to the original stressor builds up but ability to resist new stressors is lowered. Eventually a ‘stage of exhaustion sets in which ends in catastrophic inability to cope with any form of stress. 2.1 The human face of nursing, (2001): Commented on nursing profession; The female nurses faces challenging situations on daily basis. They face crying and dying patients and their task is stressfull , unrewarding and frightening. 2.2 The importance of the nursing profession is evident from the fact that the ILO has commissioned a manual with the title job stress in nursing profession to control and prevent the stress by Professor Cox (ILO 2001) 2.3 ILO (2001) reported. The occupation of nursing is related with challenges and demanding tasks. It is also full of overload, role conflit and role ambiguity. So, there is a great need to initiate a stress intervention and stress management program for nurses. 2.4 ILO(2001) presented that various research studies have tried to work out the effect of job stress on job performance and job satisfaction of nurses. It has been established that a negative relation exist between job stress and job performance and job satisfaction. 2.5 Health and Safety Executive (HSE 2001) research report with the title; the workplace stress epidemic; reveals that 53% of the employees have experienced a stress in the work place, International Stress Management Association (2001) found that one out of four working force have suffered due to stress related sickness. One out of five has suffered extreme stress in the work palce. 2.5 The HSE(2001) research found, a highky significant co relation between extreme stress and poor working condition. The employees have reported a wide rang of health problems and behavior problems, Professor Andy Smith have confirmed the fact that job stress is one of the most evident problem in the work enviroment. 2.6 The Bristol team(2000)has reported that 30% increase in job stress has been occurred in the work enviroment. The major problems indicated by job stress related illness are depression, anxiety, backach and musculo skeletal disorders. 2.7 Chartered Management Institute in 2001has found that long hours work load, working late at night has become a culture in the todays modern organization and as such are sources of job stress. 2.8 This study by the CMI and healthcare(2000), has reportd that 25% of the executive had gone on sick leave in the past one year due to job stress, 75% of the executive has reported that job stress was demaging their home life, health, performace at work and satisfaction level.. 2.9 The Health and Safety Executive (2001); research survey stated about sorces of stress and the circumstances which result in stress. The sources of stress are work overload, repetative work, role conflict, role ambiguity, danger, harasment and bullying, poor relation ship, in flexible shedule, lack of social support, confusion, lack of communication and poor working condition etc. 2.9.1Cary Cooper(1995), has argued that the trends in the american society are the major sources of job stress, such as working for long hours, down sizing and no contact culture. 2.10 According to Elizabeth Burtney (2002),who found the organization are full of stress and therefore we should focus on the stress intervention in the organization as wel as on stressed out indivisual. 2.11 Professor Stephen Palmer(2001)reported in his research study that stress in a universal thing. Everyone can be stressed and the threshold level of every body will be different. It depend on the person how he percieves a specific situation. Stress may be the result of the interactio between the person and enviroment. 2.11.1 Professor Cary Cooper (1995) has argued that insecurity in the organization stereo type attitude of the boss may be the major sources of stress. For employees it is necessary that they should have complete control on the job because of lack of control some time result in job stress. 2.11.2 Elizabeth Burtney of HEBS research(2004) reveals that stress in this modern world too carries a stigma in the closed style of management where the employees are expected to work hard and no concern is shown for their home life. The employees too never talk about the job stress. 2.12 Elizabeth Burtney of HEBS (2002)reported.That every job has some stress and the most stressful job is that where there is the element of change. Some professions such as health care education, games, and sports are highly stressful and risky. 2.13 Professor Cary Cooper(1997) has found the most stressful jobs of todays world. These are security personnels, social organization, education the proffession of nursing, medical and dentistry, sports and games, acting, jornalism, transportation and resturants. 2.14 Professor Cooper (1997)has assessedthat 60% increase in the job stress level has been occurred. Further he has measured the intensity of job stress in various proffession. 2.15According to an article with the title, â€Å"Job stress and job satisfaction† of employees in German radiotherapy (2001), which concludes that the greatest source of job stress stemmed from underpayment, crying patients,keeping patients fit and living,long hours, role conflict etc. Physicians and nurses showed a significantly higher stress level on scales such as structural conditions and particularly compassion than radiographers and physicists. Finally, rating of job stress and satisfaction depends significantly on the age group, gender, experience and the hospital. 2.16 K. CHANDRAIAH et. al. (1990) research study with title;Occupational Stress and Job Satisfaction among Managers, states;Individuals under excessive stress tend to find their jobs less satisfying. Some of their intrinsic or extrinsic needs may be thwarted or not met sufficiently.Corroborating many studies in the literature (Hollingworth et. al. 1988; Keller, 1975), the findingsof the present study also reveal the same. The subjects with lower job satisfaction were found to experience more stress in the form of overload,role ambiguity, role conflict, under participation, powerlessness and low status compared to those with higher job satisfaction. Age, therefore, was found to be of importance in these study findings. The results of the study reiteratethe significance of demands at each career development level as pointed out by Hallingworth.And the individuals encounter crisis at each developmental stage as hypothesized by Erickson.Significantly decreasing stress and increasing job satisfaction with increasing age was found among the managers and these confirm the importance of the developmental process. 2.17 An Empirical Study (1999) with title, â€Å"Effect of Job Stress† reported that; job stress is one of the vital issues in the organisation. It has been established that a negative relation exist between job stress and job performance, job stress and job satisfaction. 2.18 This review with title factors influencing stress and job satisfaction(2001): shows that various elements effect stress level and job satisfaction. These elements are leadership, quality control, relation between doctor and nurse. It has been established that a negative relationship exists between leadership, stress and job satisfaction. Although a positive relationship between clinical leadership and nurses job satisfaction was found, the association between clinical leadership and quality of inter-professional collaboration is unclear. The association between these variables and job satisfaction is positive but tenuous. In addition, a positive but weak relationship was revealed between the clinical leadership and the quality of relationships amongst nurses. Organisational issues, lack of nursing staff and patient care were found to be related to ward type mental health nurses stress emerged as mediating variables between stress and job satisfaction. 2.19 Beatrice et. al. (2002) has found that the higher is the demand on job the higher will be the stress and demanding job negatively affect the health of the nurses and result in deterioration of general health. 2.20 Center for Organizational Health and Development(2002) researched on job related stress in nursing:The research appears to support the view that, together, factors inherent in the nursing role and in the organizational culture within which the nurse works are as important a determinant of the experience of stress by nurses as the type of nursing pursued. Stress in nursing reflects the overall complexity of the nurses role, rather than any particular aspects of their individual tasks. Different nursing groups report similar levels of stress, the profile of stressors associated with those similar levels differed somewhat between groups. However, the inter-group differences reported in those studies and others are not sufficient to argue for the separate treatment of the various nurse groups which exist in hospitals. Therefore, while strategies forstress management needs to be tailored to the generic group, hospital-based nurses, they do not need to be further tailored to distingui sh between different types of hospital-based nurses. 2.21 HSE(1995) research study entitled health effects of stress in nursing† states that job stress negatively effect quality of nurses work it results in creating minor psychiatric morbidity, physical illness and a lot of other health related diseases. It also increases the musculo skeletal disorder and depression. Nurses are amongst those groups of profession which reported a higher level of stress. 2.22 The study here is of Kaohsiung City government employees, china human resource management deptt (2000), entitled job stress relation with social support and job performance.It has been proved in the above research study that there is great relevance between job stress and job performance. job stress is inversly propotional to job performance. Further social support has a great impact on level of job stress. Greater social support results in the reduction of stress level and hence increases the perfromance of the employees. The report also indicated that female employees feel more stressed as compared to male employees (Bheer 2000). 2.23 Ms santha et. al. (2003) research report has presented that the stress level of the employees has various effects on the employees as well as on the organization. Due to stress the employee may give more absenteeism, accidents, high turnover rate and impaired descion. Upto some extent stress may be a good thing. It gives the push and motivation to the employee. But extreme stress is harmful. It may result in poor performance and yet productivity of the employees is reduced. 2.24 NIOSH (1999) reported that; 40% of workers say their job is extremely stressfull. 26% of workers report burnout during working hours. 2.25 Davids and Theresas(1999)have reported that 25% of the employees have considered there job stressful, 75% of the employees say that the task is the modern organisation is more stressful than earlier. Job stress may give a lot of problems during the work and it is attached with health problems etc. 2.26 NIOSH (2001) model of job stress is self explanatory; STRESSFUL JOB CONDITION=RISK OF INJURY ILLNESS. (Individual/situation factor apply) 2.27 The NIOSH (1999) research study on gender and job stress finds that sex descrimination and role conflict and role ambiguity and family demand may have more severe effect on female employees. Stress can be reduced in the organisation by introducing a change in the workplace. It may result in the reduction of stress levels for both workers male and females. The organization should promote family friendly policiy, discourge sex descrimination. 2.28 The research study with the title Women in Construction† has reported that women in the construction industry have complaints of frequent harasment isolation and abuses by her co workers. The turn over of the female workers in the construction industry is higher as compared to others. Female labours in this industry are always at higher risk due to lack of safety measures and trainings. 2.29 In the research study by NIOSH (1999) of females workers in the internal revencue service (IRS), which states that musculoskeletal discomfort can be reduced to a great extent if periodic rest is provided to the worker during working hours. It may result in higer job performance. 2.30 NIOSH (2001) has presented in a survey that 60% of the woman workers have reported that stress is a great problem for them. They have cited that the following are the major sources of stress during job for females employees, role conflict and role ambiguity, poor relationship with other workers, burden of work, rush poor working enviroment, monotonus and repetitive work, lack of control over job, demands etc. 2.31 Journal of Occupational and Environmental Medicine (2001) indicated that in the current era the stress related expenditure on employees is 50% higher than the early period. 2.32Encyclopaedia of Occupational Safety and Health(2001)states that high demanding jobs enhances the risk of cardiovascular diseases, musculoskeletal disorders, psychological problems, injuries at work, suicide, cancer, ulcer and impaired immune function. 2.33 NIOSH(2001) research report on job stress health and productivity states that job stress has inverse relation with productivity and it negatively affect the health of the employees. Stressful working condition results in poor health of the employees. Job stress increases absenteeism, tardiness, higher turnover and poor health. 2.34 Journal of Applied Psychology (2001)reseacrh report with the title â€Å"Stress Prevention and Job Performance† states that effect of intervention programe on job stress is very encouraging. The organization should educate employee on job stress, inform the employees regarding policies of the organization, how to reduce job stress and initiate employees support program. Stress prevention program encourage employees and results in enhanced production. 2.35 NIOSH (2000)has reported thaton average employees remain off the job for alost 20 days due to job stress, so job stress results in increased absenteeism. 2.36 The report by national insurance company 1992 enitiled employee burnout states that job stress directly propotional to burn out. Employees stress level should be reduced to avoid employees burn out. In the research study by the national insurance company that female workers feel more stressed than male workers. The chances of burnout and physical sickness related to job stress are more among female workers. The reason may be that the women are paid less than male workers. 2.37 European Agency (2001) research report has mentioned the following details which may be considered at the cost of Each year millions of working days are lost due to job stress. The cost of job stress in term of money is in millions of dollars. 2.38 Many studies have tried to determine the posible positive relationship between job stress and violance at work drug use. One study has established the fact that job stress creates negative indivisuals and has negative effect on the organization. The workers who experienced job stress start using drugs and alcohol and tobacco to reduce there tension, so job stress is one of the reason for drinking in the workers ILO (2001). 2.39 University of utara(2004), Malaysia, school of accounting, report on job stress among professional accountants working in selected public firms, a Malaysia case, establish and extends that job stressors faced by workers during job includes workload, role conflict, role ambiguity, lack of job autonomy and lack of job control. 2.40 A research report in Saudi Medical Journal (2003)titledâ€Å"Job satisfaction and organizationalcommitment â€Å" states that female nurses are more satisfied and contented in the public sector hospital, the study further reveals that satisfied nurses provide higher output as compared to less satisfied nurses. The other factor for higher production from nurses is there comittment toward job. 2.41 A report in journal of health (2003) with title â€Å"stress and suicide in nurses† revealed that the relation between stress and suicide remained U shaped.when the job stress and home stress are combined, five fold increase in risk of suicide among women occurs.risk of suicide among high stress women is more compare to low stress experience by women. 2.42 School of Health Science (2002),Blekinge Institute of Technology Karlskrona,Sweden entitled â€Å"job stress of nurses† concludes that stress contains amongst other the element of moral. There is shortage of nurses in the health care and organisational structure too impedes nursing performance to avoid the negative consequences of stress for nurses moral support is required. In ICU stress and complex situation are common for all nurses, the stress implication are sometime ethical issues, morbidity and burn out, the report revealed. 2.43 Queensland University of Technology(2002), thesis with the title â€Å"The influence of work stress and work support on burnout in public hospital nurses† States that female nurses with high level of stress and little support have experience high rate of burnout. Job stressors were the main predictors of Emotional Exhaustion, Conflict. Changes in the objective conditions at work have had major implications for nurses subjective experiences of work, with increasing numbers of nurses feeling stressed and as a consequence, are opting to work part-time or leave the profession 2.44 HSJ HEALTH SCIENCE JOURNAL(2005), REPORT CARRYING THE TITLE â€Å"job stress and job satisfaction†shows that a strong negative relationship was found between clinical leadership, inter-professional collaboration, and stress and job satisfaction. Although a positive relationship between clinical leadership and nurses job satisfaction was found, the association between clinical leadership and quality of inter-professional collaboration is unclear. The association between these variables and job satisfaction is positive but tenuous. In addition, a positive but weak relationship was revealed between the clinical leadership and the quality of relationships amongst nurses. Organisational issues, lack of nursing staff and patient care were found to be related to ward type mental health nurses stress emerged as mediating variables between stress and job satisfaction. 2.45 A research study by Deptt of medicine(2006). University of Ottawa, enitiled, â€Å"job stress corelation with job satisfaction and burn out†The findings are that medical staff frequently faces burn out due to high level of job stress. The turn over rate amongst the highly stressed workers are very high. The problem of burnout is common amongst the staff of cancer unit. 2.46 A research paper by School of Health Care Practice 2006, Anglia Polytechnic University, Chelmsford, Essex(2009), UK,entitled â€Å"Workplace stress in nursing† finds that workload, management style, professional conflict and emotional cost of caring and leadership style, lack of reward and shift working are the main sources of stress for nurses for many years. Stress management programe should concentrate on stress prevention as well as how organization should takle this vital issue. 2.47 The Graduate College University of Wisconsin-Stout (2005), Research Paper with title OCCUPATIONAL STRESS IN MENTAL HEALTH COUNSELORS, concludes that,The mental healthcounselors involved in completing the survey instruments scored an average of2.57 on afive point scale, with past administrations of the Weiman Occupational Stress Scalehaving yielded a baseline score of 2.25. The mental health counselors in this study scoredon average 13% higher than the calculated WOSS baseline. Employees in publiclyfunded institutions (Winnebago Mental Health) experience greater perceived work stressthan those counselors in privately funded clinics. 2.48 Research studyconducted by Carol Brewer(2000)mentioned that new comers in the profession of nursing confront enhanced stress as compared to existing lot .New nurses have reported the following are the major sources of job stress for them; complex jobs ,long hours,overtimes frequently, role conflict, role ambiguity, dangerous working conditions,abuses, inadequate resources and strain. 2.49An Exploratorystudy(2001) to dig out the job stressors conducted in Tiawan on nurses concludes that changes in the todays organizations,role conflict, role ambiguity,lack of social support,working environment in the hospital, demanding job of nurses are the main stressors for nurses. 2.50 European Journal(2005) of Social Sciences, reportentitled â€Å"Link between Job Stress and Job Satisfaction† signify that job stress and job satisfaction are invrsely corelated. According to Stamps Piedmonte (1986) job satisfaction has been found significant relationship with job stress. One study of general practitioners in England identified four job stressors that were predictive of job dissatisfaction (Cooper, et al., 1989). In other study, Vinokur-Kaplan (1991) stated that organization factors such as workload and working condition were negatively related with job satisfaction. Fletcher Payne (1980) identified that a lack of satisfaction can be a source of stress, while high satisfaction can alleviate the effects of stress. This study reveals that, both of job stress and job satisfaction were found to be interrelated. The study of Landsbergis (1988) and Terry et al. (1993) showed that high levels of work stress are associated with low levels of job satisfaction. M oreover, Cummins (1990) have emphasized that job stressors are predictive of job dissatisfaction and greater propensity to leave the organization. Sheena et al. (2005) studied in UK found that there are some occupations that are reporting worse than average scores on each of the factors such as physical health, psychological well-being, and job satisfaction. The relationship between variables can be very important to academician. If a definite link exists between two variables, it could be possible for a academician to provide intervention in order to increase the level of one of the variables in hope that the intervention will also improve the other variable as well (Koslowsky, et al., 1995). 2.51 A Study of Job Stress and Job Satisfaction among UniversityStaff in Malaysia, a research article(2007)investigates what corelation exists between job stress and job satisfaction? Inverse relationship exists between job stress and job satisfaction. The stressors that have been taken for research contain leadership style and interference by management, relationship with peers, work burden, role ambiguity, and role conflict. 2.52Faculty of Education (2001), University of Ibadan, article entitledâ€Å"Effects of Job Stress† states that stress has negative effect on health, physical and mental, work behaviour,and performance,satisfaction level. 2.53 Heavy workloads, difficult students and lack of resources are stressing out Australian teachers (1999). Many also experience stress from increasing violence and bullying. In one recent year, 274 teachers in Victoria were either assaulted or threatened by students and another 70 were attacked by colleagues. Over the past five years , 910 teachers in Victoria and 1150 teachers in New South Wales have filed worker compensation claims for anxiety,depression,nervous breakdown and other stress related symptom. Union leaders say these figures are just the tip of the iceberg: Teacher are very reluctant to proceed with those claims because it just adds another problem and additional stress, explains Australian education union president John Gregory Teaching in Australia may be stressful, but the profession seems to be under siege in the Uk , Janice Howell a primary school teacher in Newport (South Wales)is one of the casualties. She initially had the assistance of an English language tea cher but that teacher took long-term leave with no replacement. Unable to cope with 28 kids, 11 of them with learning or behavioral difficulties, Howell had a nervous breakdown. After recovering several months later, Howell complained to the school about the intolerable stress. Rather than providing support, the school added two more troubled kids to Howells class. One student, new to Wales, ran away one morning and was seen playing near dangerous mudflats. Although he was taken home safely, no one told Howell until the end of the day. This led to Howells second breakdown, ending her career. From being a confident, well adjusted teacher who enjoyed her job I became depressed and dysfunctional, says Howell for the first time in my life I did hate to go to work. It got to the stage that I was physically unable to enter the classroom. 2.54 Nebuo Miuro (1999)quoted in the book about stress that employees are under a lot of pressure from his employer to get a new restaurant ready for its launch. The interiors fitter from Tokyo worked late, sometimes until 4.30 in the morning. After one such marathon, Miuro caught a few hour sleep, then return for another long day. But he didnt get very far. The 47 year old suddenly took ill and keeled over while picking up his hammer and nails. He died a week later. The corners verdict was that Miuro died of Karoshi_death by overwork. Karoshi accounts for nearly 10000 deaths each year in Japan. Research indicates that long work hours cause an unhealthy lifestyle such as smoking, poor eating habits, lack of physical exercise and sleeplessness. This result in weight gain, which, along with stressful working conditions, damages the cardiovascular system and leads to strokes and heart attacks. Karoshi came to the public spotlight in the 1970s when Japans economy was booming, but the cou ntrys current recession is making matters worse.companies are laying off employees and loading the extra work onto those who remain. Performance based expectations are replacing life qtime employment guarantees, putting further pressure on employees to work long hours. Many also blame Japans samurai spirit culture which idolizes long work hours as the ultimate symbol of company loyalty and personal fortitude. Being exhausted is considered a virtue

Thursday, September 19, 2019

Custom Written Term Papers: Othello’s Feminine Roles :: Othello essays

Othello’s Feminine Roles  Ã‚        Ã‚  Ã‚   The audience finds within the Shakespearean tragic drama Othello several female characters who figure into the plot of the play. Their roles are varied and their lives end tragically.    Alvin Kernan’s â€Å"Othello: an Introduction† explains Desdemona’s role as a model of faith and chastity for the protagonist who converts to a belief in her after her death:    His willingness to speak of what he has done – in contrast to Iago’s sullen silence – is a willingness to recognize the meaning of Desdemona’s faith and chastity, to acknowledge that innocence and love do exist, and that therefore The City can stand, though his life is required to validate the truth and justice on which it is built. (81)    In the volume Shakespeare and Tragedy John Bayley explains the roles of the two main women characters in the play:    Even the risk of alienating the onlooker from the tragic action produces a corresponding gain: that action and behaviour remain in the play perennially controversial, and the focus of sexual and social awareness sharp and clear. In a production today, the implications of this are usually more interesting than the actual intrigue can be, and a lot of weight is usually put on Emilia’s role as a figure of common sense and common humanity, correcting the romantic excesses of the lovers. [. . .] But no figure in these three tragedies has such a symbolically positional status. Besides, Emilia, for all her virtues, has a stupidity and lack of imagination comparable in its own way to that of her husband; while her views on the sex war, from the feminine angle, are as pungent as his. Certainly the role of women is important, but it is Desdemona alone who, because of her love, can remain unconscious of the tragedy/comedy element, as she does of the polarity between sex and love. (218)    At the outset of the play Iago persuades the rejected suitor of Desdemona, Roderigo, to accompany him to the home of Brabantio, Desdemona’s father, in the middle of the night. Once there the two awaken the senator with loud shouts about his daughter’s elopement with Othello. This is the initial reference to the role of women in the play – the role of wife. In response to the noise and Iago’s vulgar descriptions of Desdemona’s involvement with the general, Brabantio arises from bed.

Wednesday, September 18, 2019

Yamamoto :: essays research papers

Yamamoto, the man who planned Pearl Harbor increased my knowledge about the people of Japan because it introduced me to their culture, and the life and times in Japan before World War II. In Japan, the family is the basic unit of society. For example, if a Japanese has the unfortunate occurrence of producing only daughters, they will insist that one of their daughters husbands changes his last name to keep their daughter's last name alive. It was, also, not unusual for people to change their last names. Isoroku Tankano was born in 1884. In 1916, he changed his last name to Yamamoto, because the name Yamamoto was an honorable and ancient one in the history of Japan. One such figure was Tatekawa Yamamoto, who fought against the Emperor, and his forces at the Battle of Watkamatsu, during the Bosshin War. Since he was one of the leaders of the rebellion, when he was captured, he was beheaded at Watkamatsu. Since Tatekawa had no sons, Isoroku was also the future of the Yamamoto clan. Not uncommon in Japan was the fact that men got married for the purpose of producing sons to keep the family name alive. This is exactly what Isoroku did. In 1918, he got married to Reiko, who, ironically, was from Watkamatsu. They had 4 children together, 2 sons, and 2 daughters. It was the standard Japanese family, the mother in charge of the household and of raising the children. He never really loved her, because he had many extramarital affairs, and 2 of the women he "loved". The life and times in Japan right before World War 2 are simply explained: The Imperialist Japanese Army, otherwise known as the "young Turks" was steadily gaining power in the government, was assassinating anyone who did not share in their views for a united Asia (Yamamoto received many death threats, because he wanted to avoid war with the U.S.A. or with Great Britain at all costs), and was using propaganda to convince the Japanese to believe in a united Asia. The Emperor could not stop what was going on in his country because Emperors stayed out of the daily life of his people. 	 When I say that the government is to unstable, I mean that it is too susceptible to being taken over by an army. For example, in the 1930's, the Imperialist Japanese Army was using their influence over the Minister of War to take over Manchuria, and eventually the Japanese government, and they were using assassination as the chief method of wiping out any political opposition.

Tuesday, September 17, 2019

The Teaching of Saint Gregory Essay -- Christology, God, Creation

A. â€Å"The Teaching of Saint Gregory† contains many theologically concepts as God and Creation, Christology, human Sin and salvation, eschatology and resurrection. Owing to the limited space, I will only explore some key elements which I think are worthy to be discussed. First, Gregory depicts the God’s attributes – it begins with the faith of Trinity- God created the world and humankind, the Son saved humankind and the Spirit sustained the world (259, 263, 362). There is no one before God and there is no creator (259). God is incomprehensible and almighty (259, 366). God created two kinds of creatures: visible (the creatures in the world) and invisible (angels, include the evil â€Å"Follower behind†) (262, 278). Second, man was created in God’s image–which gave man rational mind and independent will so that man will be aware of God. (273), praise God (261) and live in a good life with God. (Enoch’s life 294). Third, in Christology, Gregory emphasizes the incarnation of the Son is not a sudden idea, not a phantom (402) but an eternal redemption plan of God. All the prophecies was foreshadowing Christ (342) and concerning Christ (377). Gregory skims the life and teaching of Jesus but emphasizes much in Christ’s death and resurrection. Jesus humbled Himself to the indignity of death (385, 587-595), came to bridge the separated, to build up what was destroyed (591). In Gregory’s view, the cross of Christ is the anti-type of the tower of Babel. The tower stands for scattering, represents God’s wrath of human’s sin; the cross stands for gathering that Jesus redirects people back to God (584, 585). With the promise of God’s spirit dwelling in the believers, Gregory further insists the Martyrs live and intercede for men (596-597) which ... ...however, find a light to solve the problem of illiteracy. Armenians is the only nation who maintains Christianity as the national religion to recent decades. Reasons for success are many, like a distinct geography, recurred prosecutions, and the martyrs linked with national pride could be the dominant factors; but also, the book of Teaching of St. Gregory is definitely a significant reason to keep the Armenians’ faith in the long history. Its â€Å"non-difficult,† comprehensive, systematic way explaining God’s demand, human’s sin & responsibility, God’s protection with whom in prosecution; provide reason, strength and faith for Armenians to live their lives faithfully. Another important thing the church can do is to adopt new technology, A-V computerized aids to polish the traditions of Christian faith and provide a fresh expression of Christianity to our neighbours.

Monday, September 16, 2019

Healthsouth Fraud

An obstacle to Aaron Beam’s moral behavior is when he moved some of the businesses start up costs as expenses and list them as capital investments, which inflates the company profit margins. Beam initially did this because of the pressure from Scrushy to make the company appear more profitable. Then the cycle continues. The way I understand the meaning of the â€Å"loyal agent’s argument† is that you do what you are instructed to do by your employer regardless. However, I do not believe Aaron Bean could or should have used the loyal agent’s argument to defend his actions.The only way possible would have been because his boss, Scrushy pressured him into â€Å"cooking the books† so to speak. Based on our text, Beam knew he was stretching the truth because he continued to believe that the investors had to have some kind of knowledge of what he was doing. According to my understanding of the 3 levels of Kohlberg’s moral development, I would place Beam in Level Two; Stage Three: Interpersonal Concordance Orientation, based on how he conforms to how Scrushy expects him to act.It is important for a person in this stage to feel well liked and I believe Beam needed that validation I found identifying a stage for Scrushy to be more difficult. Based on the information I would pick Level One: Stage Two: Instrumental and Relative Orientation primarily because Scrushy ultimately gets what he wants. He will use the system or manipulate people to fulfill his own needs. Healthsouth Fraud An obstacle to Aaron Beam’s moral behavior is when he moved some of the businesses start up costs as expenses and list them as capital investments, which inflates the company profit margins. Beam initially did this because of the pressure from Scrushy to make the company appear more profitable. Then the cycle continues. The way I understand the meaning of the â€Å"loyal agent’s argument† is that you do what you are instructed to do by your employer regardless. However, I do not believe Aaron Bean could or should have used the loyal agent’s argument to defend his actions.The only way possible would have been because his boss, Scrushy pressured him into â€Å"cooking the books† so to speak. Based on our text, Beam knew he was stretching the truth because he continued to believe that the investors had to have some kind of knowledge of what he was doing. According to my understanding of the 3 levels of Kohlberg’s moral development, I would place Beam in Level Two; Stage Three: Interpersonal Concordance Orientation, based on how he conforms to how Scrushy expects him to act.It is important for a person in this stage to feel well liked and I believe Beam needed that validation I found identifying a stage for Scrushy to be more difficult. Based on the information I would pick Level One: Stage Two: Instrumental and Relative Orientation primarily because Scrushy ultimately gets what he wants. He will use the system or manipulate people to fulfill his own needs.

Sunday, September 15, 2019

Product & Company Overview: Nestle Essay

Nescafe is a brand of instant coffee made by Nestle. The name is a combination of the words â€Å"Nestle† and â€Å"cafe†, in which â€Å"Nes-† means magic and â€Å"-cafe† means coffee. Nestle’s flagship powdered coffee product was introduced in Switzerland on April 1, 1938 after being developed for 7-8 years by Max Rudolf Morgenthaler, a Swiss food chemist considered to be inventor of Nescafe. Nescafe’s roots can be traced back to the 1930s. In the United States, the Nescafe name was used on its products until the 1960s. Later, Nestle introduced a new brand in the US called â€Å"Taster’s Choice†, which supplanted Nescafe for many years. Taster’s Choice was also introduced into Canada at the same time, and continues to be sold as a separate product, branded as superior to Nescafe, and is higher priced. With more than 4,600 cups consumed every second, Nestle’s Nescafe is by far the world’s leading coffee brand, and also the fourth most valuable beverage brand globally after Coca-Cola, Pepsi and Budweiser. Interbrand ranks it as the world’s top 40 brands, with an estimated value of over $10.65bn. Nescafe’s global profile has been modernized by a move into iced beverages, but its more traditional hot soluble business still has one major obstacle to overcome: the dominance of roast and ground coffees in the US and its growing popularity in other developed markets. Nestle’s attempts to compete directly with ground coffee producers proved unsatisfactory, but instead the group has established a new benchmark for premium coffees with its successful Nespresso dispensing system to build on the normal Nescafe vending machines. Nestle follows a region specific marketing strategy, housing different brands of instant coffee under the umbrella brand Nescafe. ii.Analyze the category 1.Aggregate market factors a.Market Size Coffee is worth over $100 billion worldwide. This puts coffee ahead of commodities like natural gas, gold, brent oil, sugar and corn. The term soluble coffee encompasses spray-dried powder, freeze-dried powder and liquefied forms of coffee such as liquid concentrates. All of these methods of processing involve dehydrating brewed roasted and ground coffee. The freeze-dried method produces a superior but more expensive product. The  world consumption of soluble coffee is rising relatively strongly after a number of years of stagnation, expanding from 21.4 million bags (green bean equivalent) in 1999 to 29.9 million bags in 2009. Globally Nestle and Kraft Foods account for around 75% of the world market, with Nestle alone supplying over half the world demand for instant coffee. According to the ICO (International Coffee Organization), emerging markets consumed 27.9m 60kg bags of coffee in 2012, compared with 25.4m the previous year. b.Growth The hot drinks market in Asia has traditionally been dominated by tea consumption rather than coffee. However, in recent years, the Asian coffee market has increasingly become the focus of the world coffee industry. Since 1990, Asia has experienced the most dynamic growth in coffee consumption in the world, growing by an average rate of 4% per annum, increasing to 4.9% since the year 2000. As such, the region is of increasing interest to the coffee sector, both for producers and consumers, and represents a significant potential market for the coffee industry. Coffee consumption in the region has been growing strongly over time, more than doubling from 8.4 million 60kg bags in 1990 to 19.5 million bags in 2012. This represents an average growth rate of 3.9% per annum. Furthermore, the share of East and Southeast Asia in world coffee consumption has also been increasing, accounting for 13.8% of the world total in 2012, up from 9.4% in 1990 and 10.9% in 2000. Consumption growth in many Asian countries has been driven primarily by demand for Robusta coffee, which is used in soluble coffee and ready-to-drink products such as 3-in-1 mixes (coffee with whitener and sweetener) or 4-in-1 preparations (coffee with whitener, sugar and flavourings or dietary additions). Nestle continues to lead coffee with a value share of 38% in 2013, mainly due to its long-established presence in instant coffee. Nestle’s brands including Nescafe Classic and Nescafe Sunrise enjoy huge popularity amongst consumers. The company also enjoys countrywide distribution and a widespread presence in all retail formats, including hypermarkets. Nestle also sells small single sachets of instant coffee priced at Rs 2-5, which is considered affordable. Sachets are quite popular amongst consumers in rural areas and tier three cities, as well as with consumers who only consume coffee occasionally.

Analysis of Software Services Industry Essay

Q1 – Which industry is being analyzed? The industry that will be a part of my analysis is the software services & consulting industry. I would simplify and constrict it further to consulting services based on a global development model – provide r procure services from anywhere in the world to any part of the world. I have been associated with this industry or business model for over a decade. As a business consultant I provide my services to my client & manage their IT operations, including large programs that align with their strategic needs. Software services industry started gaining a lot of attention since the mid-80s. The reason was personal computing capabilities that democratized the digitized world from large companies to households. Since then advances in networking & technologies have catapulted the world we live in into different dimensions. Since the 90s, as the Eastern Europe & Asian countries opened post-communism, with decrease in network cost & high availability, software services made a paradigm s hift. Q2 – Barriers to Entry Economies of scale The software industry is highly competitive. First we will analyze the economies to scale. Usually with all industries the overhead costs are spread with the scale of operations. However, the fixed cost in the software outsourcing industry is low. The only real fixed costs are those of buildings where industry workers sit and perform their work and sales. In comparison with the revenues, the required assets to perform the work being very low, software industry faces very low advantage related to economy of scale. Everything else, management costs, cost of administration, cost of equipment like computers etc are somewhat proportional to the number of resources employed. However, an entrant into this industry may need to pay higher salary to their employees being new in the industry, since the risk involved in joining a new company from the perspective of a potential employee, is higher compared to established names and large companies whose operations may be diversified geographically or across industries. Similarly, larger companies are able to market the services to potential customers while the cost of the sales team gets proportionately divided across delivery units. Thus a larger company is able to enjoy economies of scale over smaller, new entrants. Distribution Channels Distribution is a critical function in the software industry. Ability to market potential products or services for a particular company depends on the ability of the sales team to grow a relationship with customers. For some companies the relationship is managed by delivery teams who can interact more closely with the customer’s management group. Usually the customers have their operations unit as well as a separate vendor management unit. Usually the larger companies have their sales teams interact with the vendor management group, while the relationship with operations and domain capability groups are maintained by the core delivery group who are more oriented towards the day to day operations of the clients. Essentially, distribution channels towards the customer is maintained both by delivery as well as vendor management units. And building up the relationship with clients is usually a time-taking process and does include costs when a new customer is approached by the sales team with the capabilities of the service or product providers in the software industry. Capital Requirements The capital requirement in the industry is usually low. Small companies can operate by just renting small buildings or some even from home offices. Networking facilities can also be hired with low cost in this age. As such with low capital requirements, the industry offers as ease of entrance. Switching Costs Switching suppliers is not easy in this industry. The primary purpose of every service provider is to build a repository of knowledge sufficient enough to service the operations of the client. And since it takes time and effort to build up this repository, either through people or through documents, it is usually difficult to switch suppliers – in terms of time, cost as well as the risks involved in impacting operations in case of an unsuccessful event in managing operations. The bigger factor of switching is the comfort factor of the customers in this industry in dealing with switching of providers. As a result, this is probably the most important aspect in barriers of entry. Cost disadvantages independent of scale For a potential entrant, there are multiple barriers independent of scale. One is the need to get resources with certifications and a high level of skill. The industry builds competency and certifications usually form a precious measure of it. For eg., customers usually demand a PMP certified project manager or legal-certifications needed for resources supporting compliance related operations or CPAs supporting accounting operations. Also there are certain cost and continuity advantages related to services being sourced offshore (like India & China) as opposed to on-shore or near-shore services. Usually the ability to service clients from Offshore is so strong, it is unusual to open operations without an Offshore unit being able to service clients, just from sheer cost & continuity of service operations perspective. The industry operations are primarily driven by the labor cost arbitrage paradigm. In short, we see a number of barriers of entries in this industry, usually from distribution channels, switching costs and other costs independent of scale rather than prohibitive capital requirements in some other industries. Q3-Substitutes The primary form of substitute comes from the individual contracting as well as permanent staff categories of the clients, being managed by the client’s organization as in-house. Before software or consulting outsourcing services industry was present, all the work used to be performed in-house or with individual contractors being managed by the client’s IT division. On the other hand the mode of operations of Indian software services companies are SoW based; most companies operate in a turn-key mode rather than substituting for permanent employees and contractors. This has enabled client to concentrate on their core processes and business while keeping a lean management structure to enable their IT operations. This has cost savings associated with the expertise that they gain from companies whose primary focus is IT operations. Although the industry has moved away from in-house IT operations, but still this remains as the primary alternative for clients against the outsourced software services providing industry operating under a GDM model. Another possible substitute can be in-sourcing. In in-sourcing a company has a special contractual relationship either with a specific unit of itself or another group which specializes in managing or performing a specific function within itself. An example is that of UPS which repairs Toshiba computers on behalf of Toshiba. The work is done at the UPS hub, by UPS employees acting on behalf of Toshiba. Such in-sourcing capabilities can be performed onshore or near-shore by companies themselves or specific companies working on behalf of another. Although not in vogue as much like outsourcing, specific knowledge &capabilities of certain companies or groups of companies knowing & performing on behalf of another organization or another unit of the same company can form a powerful substitute in the future. Q4 – Pressure of Suppliers The primary supplier in this industry is labor force. Other than labor there are network service providers. The labor market demands in this industry are skill specific. Certain skills demand higher rates since the demands are high. Usually there is a demand-supply mismatch currently in the industry favoring the suppliers. The work in demand much outstrips the skills in supply. As such the suppliers currently have an upper hand over the companies that operate in this industry. As such rates of attrition and volatility of personnel changes are pretty high. As a direct result of such attrition, the cost to source appropriate skills is also high. One of the primary reasons why the industry has seen a boom of offshoring is to reduce the cost of procuring skills on-site or near-shore facilities. Both India & China, with their high number of available educated skilled resources at a comparative lower costs and less benefits is able to provide a better cost alternative to the industry. As days have passed, more and more operations are being sourced at Offshore, now including development, testing, BPOs, KPOs and in some cases architecture consulting too. Increasing costs and heavy demand of appropriate skills has made the industry highly competitive from the supplier side. However, on the other hand, the industry does not have formalized unions (primarily due to demand mismatch) and continues to be attractive in that front. Q5 – Pressure of Customers The presence of large number of customers in the industry has somewhat enabled the customers to put pressure on the service providers. Through competitive bidding, customers are pitted against one another to force pressure. Specially in a multi-vendor scenario, especially with reduction in client’s IT investment, suppliers try to encroach each other’s area of operations leading to greater pressure being exerted by the client’s with relation to cost or quality or sometimes even commanding additional work or some items to be done for free. With the increase in software services outsourcing and freely available resources in the market with specialized knowledge or skill on specific functions of the IT industry, the knowledge-gap between software providers have dwindled. With the customer in recent years cutting back on their IT investment has meant greater pressure to the software providers. In some cases customers even have asked for long term commitment through competitive fixed price bidding for multi-year operations projects without defining scope of the work appropriately. This has caused imperfect and sometimes incorrect pricing situations. With availability of a large number of providers with GDM capabilities have enabled customers exert their will over the service providers. In that respect, both from supplier and customer side, the margins of the service providers have reduced considerably as well as the growth of the industry has diminished also. Q6 – Rivalry in the industry All the factors stated above – lower barrier of entry due to low capital requirements, pressure from customers with reduction in IT expenditure and investment, pressure from suppliers due to higher cost of skilled resources & attrition and the availability of a viable alternative from in-house resources result in a very high level of intense competition. Earlier the outsourcing companies like IBM, PWC, Deloitte used to operate in onshore or near-shore locations only. But with the increase of India, China & Brazil being powerful & intense alternate destinations, the outsourcing industry has taken a powerful dimension of off-shoring resulting in lowering revenues, decreasing profit margins or in some cases being eliminated from competition. The US based companies also face greater pricing pressure from Indian locals since they already have established in USA and Indian workers prefer joining named Indian companies like Infosys, Wipro, TCS who provide them with better opportunities. The current industry does not have any market leaders as the top companies are equally competitive with mostly similar operating model utilizing aggressively the labor cost arbitrage phenomenon between societies in a globalized environment. Even the services that these companies produce are similar with very few differentiating factors (like cost or brand image). With reduced IT expenditure due to great recession companies more often than not poach other’s established customers or employees. Also the growth that was established a decade or so ago with enhanced software services offshoring enabled the companies take a very aggressive growth strategy; but with a rapid reduction of growth as well as margins, the competition has become enhanced between various industry players with higher level of competency to address potential barriers of entry. Overall the industry has been dynamic with priorities shifting across geographies and the access to competition & customers are getting easier while access to resources is getting stiffer.

Saturday, September 14, 2019

Fairytales May Convey a Hidden Message

As innocent as they seem, from the cute fairytales of Cinderella and her submissive character to the passionate story of Beauty and the Beast, a maiden who falls in love with a beast, the true meaning that lies beneath the pretty shell delivers a different message to children. The idea of the â€Å"traditional† role of women is constantly portrayed in many fairytales. Fairytales, although fantasy-like, still resemble aspects of the world and throughout history, women were considered inferior to men. †¦it is a fair assumption that in a world dominated by men, the fairy tale reflects the world as defined and organized by men†¦Ã¢â‚¬  (Oliver 86). Stories such as The Little Mermaid by Hans Christian Anderson, Cinderella and Snow White by the Grimm’s Brothers, and Beauty and the Beast (La Belle et la Bete) by Madame Gabrielle-Suzanne Barbet de Villeneuve, emphasize the different inequalities between men and women. â€Å"Girls in Fairyland do not triumph over male s; they obey. † (Oliver 86). An envious step-mother, a mistreated heroine, and a granted wish to go to the ball may not be the only meanings presented in the fairytale of Cinderella. A dangerous message sent to children, especially for young girls, is to be passive till a rescuer (in this case, Cinderella’s mother) to arrive and grant their wishes. Although obedience is a valuable lesson to be learned, Cinderella continues to be submissive to the extent which she is relentlessly abused by her step- mother. Yet, eventually, her passive role is rewarded and as a result, she lives happily ever after with her noble prince. †¦toying with the Cinderella motif, Gardner explodes the notion that every woman is simply waiting for a prince to come along and save her. † (Zipes A32). However, this message taught can be subconsciously embedded into children’s minds and during the periods of maturation, children will have the thought that suffering quietly will ultimately be rewarded. â€Å"While it m ay be true that fairytales offer metaphors for the unconscious (an argument as difficult to prove as to disprove) it is clear that they can affect cognition and belief. As the child absorbs environmental data, learns language, and develops cognition, she begins to say something to herself and about the world and her place in it. † (Oliver 86). Cinderella not only presents the idea of passiveness and femininity, but a message that step – mothers are evil. Throughout many fairytales, step – mothers, old, wise women are wicked and are meant to be overthrown or be rid of. â€Å"â€Å"Cinderella† is the supreme statement of the devastating nature of a parent’s [mother’s] unresolved and destructively acted out oedipal jealousy of a child. (Bettelheim 307). The oedipal mother acts out to destroy the daughter, but later, the daughter is rescued by a man from the evil. Everywhere in â€Å"Fairyland†, the domineering mother is set out to demolish the offspring. Eventually, the step-mother loses her power when trying to intimidate and becomes â€Å"silly†. (Bettelheim 307). Although many fairytales, inclu ding Cinderella, portray the mother in charge as tyrannical, it’s also common to see children having good relationships with their fathers as in Beauty and the Beast. Belle, the main character, has a close bond with her father unlike Cinderella, who poses as a threat to her step-mother. Not only does Belle share a good relationship with her father, but there is no mother figure in the fairytale. (Bettelheim 307). â€Å"†¦the girl’s oedipal father is the gentle, protective, loving man who hands her over to an acceptable suitor at the appropriate time. † (Oliver 87). Many fairytales other than Beauty and the Beast show the father as a caring man, while, on the other hand, mothers tend to have jealous, destructive feelings towards their children. Oliver 87). With the â€Å"loving father† and the â€Å"envious mother†, the message sent to children can be misleading and one-sided. Another example of the â€Å"wicked step-mother† is illustrated in Snow White and the Seven Dwarfs. The innocent beauty, Snow White, and her feminine charms are similar to the common house wife by doing chores around the house while mai ntaining a certain image of perfection and beauty. Her step-mother is in â€Å"competition† with Snow White; activeness and power versus submissiveness and obedience. The competition between Snow white and the queen turns into a struggle for survival between two halves of a single personality: passivity and tractability as opposed to inventive and subversive activism. † (Barzilai 520). Once again, another fairytale shows the rivalry which the mother figure is set to destroy the daughter. The over-assertive woman (in this case, the queen) is represented as an envious monster. â€Å"The queen is characterized throughout in unremittingly negative terms: she is most often deemed â€Å"wicked†, but she is also proud, overbearing, and envious. (Barzilai 520). There are many examples in â€Å"Fairyland† which give a bad reputation towards the step-mother or the mother figure. Beauty and the Beast is a popular fairytale about a girl who falls in love with a beast and in return the beast becomes her prince. Luckily, for Belle, the beast’s true nature was a compassionate, kind- hearted man. However, it may not be the situation in the average lives of women who are constantly abused by their spouses. Young girls receive from this romantic love story that love will eventually change their partners. (Mangan 10). Beauty and the Beast, for example, is said to foster the notion that love can alter the nature of a man and make early absorbers of the information more inclined to stay with a violent partner in the hope that she can change his behaviour. † (Mangan 10). Fairytales deliver unrealistic ideas to young children, which send false hopes that can be hazardous. Little Mermaid, a young mermaid who risks all for her prince but suffers tragically in the end, conveys a message to young girls that in order to gain the love of a prince, one must sacrifice all and expect love in return. Still, any cursory sweep through childhood stories w ill reveal further examples of submissive women who were implicitly or explicitly offered up as role models during our formative years†¦The little mermaid who sacrifices her home, family and fishy tail for a crack at the oxygen-breathing prince. † (Mangan 10). In the fairytale, the young mermaid’s tail was traded for a pair of legs, but whenever she would walk, it struck her pain. She suffers throughout the story whenever she was asked to dance for the prince. Although the prince did not love her in return, the little mermaid continued to love him and was granted a soul. However, consequently, she became one with the sea or sea foam as punishment for not wedding the prince on time. Another example of inequality between the genders, why must the heroine suffer for the one she loves. There are many examples in â€Å"Fairyland† that convey the inequalities between genders. The step – mothers and the old witches are viewed as evil, overly- jealous women seeking destruction while the fathers and wise men are caring and compassionate. Cinderella, Snow White and Beauty and the Beast illustrate the different relationships between the heroine and her parents. Not only were women â€Å"evil† but the good ones were meant to be submissive and obedient. Cinderella’s passive example is later on rewarded which can deliver a misleading message to young girls. The Little Mermaid clearly points that she had to sacrifice all for her love. Beauty and the Beast is very dangerous for young girls that love will change their spouses. The innocent story which children for ages grew up to may not be innocent after all. Works Cited Barzilai, Shuli. Reading â€Å"Snow White†: The Mother’s Story. † Signs 15. 3 (1977): 274-300. Bettelheim, Bruno. The Uses of Enchantment: The Meaning and Importance of Fairy Tales. New York: Random House, Inc. 1976. Mangan, Lucy. â€Å"G2: Women: Happily never after: Comatose princesses, submissive floor-scrubbers and evil stepmothers may not be the best of role models. à ¢â‚¬  The Guardian 2 May 2005: 10. Oliver, Rose. â€Å"Whatever Became of Goldilocks? † Frontiers: A Journal of Women Studies 2. 3 (1977): 85-93. Zipes, Jack. â€Å"Children’s Books; Kissing Off Snow White. † The New York Times 22 Mar. 1987: A32. ———————– 1 2

Friday, September 13, 2019

Woolworths group plc operations in terms of management and leadership Essay

Woolworths group plc operations in terms of management and leadership - Essay Example This research will begin with the statement that the need for developing leaders and managers evolved long time ago. Since then, an increasing range of approaches with different interventions has developed some focusing on the education of managers, others on training and development skills, behavioral elements of roles and others on holistic approaches to personal development within the workplace. The array of methods and interventions are still growing along with different types of developers ranging from in-house generalists, educational institutions and to externally outsourced experts. However, the intervention used must be appropriate to the environment and individuals willing to learn. Leadership and management development is still growing immensely within organizations and often in isolation from the HRM and other personnel. While there may be reasons for the isolation, it is important that there exists a link between major human resource management and development areas. In addition, the functions should be able to contribute to and be part of business strategic planning to secure the company’s future senior leaders and managers. Leadership and management development involves the development of individuals and of company’s capacity in respects of operational, goal achievement, trust/direction dimensions. The report looks at the operations of Woolworths Group plc, to examine its leadership and management strategies to give us an understanding of where it failed and how it can revive itself again.

Thursday, September 12, 2019

Political Speeches and Press Releases Assignment

Political Speeches and Press Releases - Assignment Example The President did not talk of the need or goal of creating a world without boundaries; in fact, he vehemently recognized and accepted the differences between the people, their cultures, and their faiths (Obama). Instead, he stressed on the need to view one populace as alien or enemies if the other; in essence, he denounced the concept of â€Å"othering† as regards the political and social environment (Obama). He stressed that it was imperative for the global development of the world for countries to exist in peace and to understand that diversity can be used to unify the communities instead of breaking them apart (Obama). He maintained that it was very important for the Oriental countries to decide their leadership themselves and to own their freedom through the process of democracy (Obama), since it was in the vested interest of the American government to bring harmony in the Eastern society so that new market could open up for the American trade, and business could flourish, which would result in the progress and development of the countries

Wednesday, September 11, 2019

The views of young South- Asian males and females have changed around Essay

The views of young South- Asian males and females have changed around the issue of marriage - Essay Example The marriages in general can essentially be conducted following two norms, arranged marriage and love marriage. There is another type of marriage, known as love-arranged marriage, the type beyond the scope of this pilot study. Arranged marriage refers to the kind of marriage in which parents select prospective spouse for their children with the consideration of the family values, culture, education, occupation and social compatibility (Nanda, 1995). On the other hand, love marriages can be seen as a means in which the prospective spouses themselves take the decision to stay together irrespective of their corresponding family concern. In South-Asian context, the last decades of the twentieth century has brought an increasing radical shift in changing the perspective of marriage pattern and corresponding decision-making policy. The aim of the study is to find out the views of young South-Asian males and females on marriage, to find out whether there are any gender differences in approa ch and to find out reasons accounting for the differences. In Asian context, especially in South-Asia, the arrangement in the changes of socio-cultural and socioeconomic pattern have facilitated the increasing acceptance of â€Å"freedom of choice† among young individuals in terms of changing from arranged marriage to self-selected or love marriage (Tsuya, 2001). The current study is focusing on finding out to what extent self-selected marriage or love marriage is desirable and the changing pattern of attitude for the selection of partner by the candidate himself or herself or still left for the parents to settle on for the children to follow. However, the radical shift from arranged marriage to love marriage being observed especially during last decades suggests the possible link between dowry system and arrangement of marriage system. The change in the attitude governing the dowry system, central to the arranged marriage, may act to be responsible for, or

Tuesday, September 10, 2019

Policy and procedure Development Essay Example | Topics and Well Written Essays - 500 words - 1

Policy and procedure Development - Essay Example The following policy and procedure provides a guide for the management of fatigue for cancer patients. Relaxing body massage is a proven non-pharmacological fatigue management therapy for cancer patients undergoing chemotherapy treatment. Cancer patients develop fatigue due to the inadequate number of red blood cells to circulate oxygen to body muscles. Accumulation of carbon dioxide in the body cells result in chronic body fatigue for cancer patients (Ahlberg, 2003). The drugs administration lack the complete relaxation effect for most cancer patients. Current studies have downplayed the use of drugs to control chemotherapy fatigue. More ever, traditional relaxation methods such as resting and escaping are time-consuming. Massage is cost-effective and time-saving. While other relief methods such as drugs may have cost implications, massage is cheap and has long-standing effects. Studies conducted at the University of Miami suggests that massage helps reduce fatigue. Smooth, soft caresses over the affected area trigger the mind to produce Dopamine, a chemical that induces a feeling of well-being. The research also indicated that massage causes an increase in the white blood cells that boost immunity. The cancer foundation called them the natural killer cells and appeared on the first and last days of the massage. Massages offer a significant fatigue reduction to cancer patients undergoing chemotherapy as compared to drugs. Specialized massage combined with other non-pharmacological practices such as physical exercise have proved effective in the control of body fatigue. Long usage of drugs to stimulate the body overworks the body cells and is detrimental more so to patients at the chronic cancer stages. Specialized cancer nurses and trained masseuse help determine the patient’s knowledge on non-pharmacological fatigue management. The cancer patient’s rights and family diversity will be